For years SEO profesionals and marketing agencies have done what ever it takes to get their or a clients content to the top of the search engines however in some cases this has resulted in the same pages to be penalised or even taken off of the search results completely. As time has gone on…
If you have arrived at this article I can only assume the burning question on your lips is “What is responsive webdesign?” well put simply responsive web design is an approach undertaken by website designers and developers to build a website or page to make them “respond to” and “automatically resize” content depending on the…
Whilst all websites are unique there are some things that they have in common or rather they should have namely standard content pages, whilst some may not be relevant to your organisation the vast majority of websites should have at least 8 of the below pages or types of pages on their website. There are…
Measuring the success of any investment can be as important as making the investment in the first place, with online marketing and websites success can be hard to measure. Typically simple statistics such as 500 unique visitors per day or only having a 32% bounce rate can seem to be an indication that a lot…
Over time Google have expanded and grown their services to facilitate more functionality and to help companies push their brand more online; however sometimes they just get it wrong one such issue emerged in November last year (11/2018). Google has added in a field to the Google My Business platform that allows anyone signed up…
Don’t pay for likes a lesson that people who go about building up an online audience on social networks are about to lear the hard way…. Earlier this month Instagram a photo a video sharing service owned by Facebook announced the removal of fake/bot accounts that have been used to like and comment on materials…
Every now and again I am surprised when going through the SEO news articles with regards to issues people are having getting their website noticed in google. On such question was posed by an company who purchased a domain that had been previously owned and used for piracy giving it a bad reputation and dissolving…
In an online world you can soon forget that a lot of businesses only operate with in a geographical area for example a shop in Aylesbury may only be able to sell to people who visit there premises, the same is true of restaurants, Garages and Pubs. However lets not also forget about builders, decorators,…
For many years the value of external links to your page content has been one of the top priorities for organisations website, external links show that your content is trusted by other website authors and is seen as one of the top factors in deciding where your web pages will rank. One lesser and sometimes…
Email marketing is a great way of getting back in contact with your existing customers by sending them relevant, interesting and engaging emails letting them know about new products, services or just the latest news about what your organisation is currently undergoing. So you have a customers email address and their permission to send them…